Wild Advertising & Marketing (WILD) respects your concerns about privacy. This Privacy Policy describes the types of personal information we collect about individuals on www.wild.sg (the “Site”), how we may use the information, with whom we may share it, and the choices available regarding our use of the information. The Privacy Policy also describes the measures we take to safeguard the personal information, how long we retain it and how individuals can contact us about our privacy practices and to exercise their rights.
1. Information We Obtain
In connection with your use of the Site, you may provide personal information to us in various ways. The types of personal information we may obtain include personal information contained in content you submit, such as when you email us by clicking on WILD email address hyperlinks on the Site. You are not required to provide this information but, if you choose not to do so, we may not be able to offer you certain of our services and features of the Site.
2. Automated Collection
When you use the Site, we may obtain certain information by automated means, such as browser cookies. The information we obtain in this manner may include your device IP address, domain name, identifiers associated with your devices, device and operating system type and characteristics, web browser characteristics, language preferences, clickstream data, your interactions with the Site (such as the web pages you visit, links you click and features you use), the pages that led or referred you to the Site, dates and times of access to the Site, and other information about your use of the Site.
A “cookie” is a text file that websites send to a visitor’s computer or other Internet-connected device to uniquely identify the visitor’s browser or to store information or settings in the browser. This technology helps us (1) remember your information so you will not have to re-enter it; (2) track and understand how you use and interact with the Site; (3) tailor the Site around your preferences; (4) measure the usability of the Site; (5) understand the effectiveness of our communications; and (6) otherwise manage and enhance the Site.
To the extent required by applicable law, we will obtain your consent before placing cookies or similar technologies on your computer. You can stop certain types of cookies from being downloaded on your computer by selecting the appropriate settings on your web browser. Most web browsers will tell you how to stop accepting new browser cookies, how to be notified when you receive a new browser cookie and how to disable existing cookies. You can find out how to do this for your particular browser by clicking “help” on your browser’s menu or by visiting www.allaboutcookies.org. The Site is not designed to respond to “do not track” signals received from browsers. Please note that, without cookies or other automated tools, you may not be able to use all of the features of the Site.
We do not obtain personal information about your online activities of time and across third-party websites, devices and other online services. On the Site, we use third-party online analytics services, such as those of Google Analytics. The service providers that administer these analytics services use automated technologies to collect data (such as email address, IP addresses, cookies and other device identifiers) to evaluate, for example, use of the Site and to diagnose technical issues. To learn more about Google Analytics, please visit policies.google.com/privacy.
3. Usage of Information
We may use the information we obtain on the Site to:
- personalize your experience on the Site;
- provide our services to you;
- respond to your requests and inquiries;
- operate, evaluate and improve our business (including developing new services; enhancing and improving our services; analyzing our services; managing our communications; performing data analytics and market research; and performing accounting, auditing and other internal functions);
- protect against, identify and prevent fraud and other criminal activity, claims and other liabilities; and
- comply with and enforce applicable legal requirements, relevant industry standards and our policies, including this Privacy Policy
As required by applicable law, we use the personal information we obtain to comply with applicable legal requirements, carry out our contractual obligations and, as permitted by law, pursue our legitimate interests (such as managing the Site, performing data analytics, and operating, evaluating and improving our business). Otherwise, we obtain consent to process personal information. We also may use the information we obtain in other ways for which we provide specific notice at the time of collection.
4. Security Control Measures
We will take necessary and appropriate security control measures to prevent unauthorized access to, or falsification, loss, leakage, etc. of personal information collected and received by us.
5. Provision to a Third Party
We shall not provide any third party with your personal information without your consent except as required to do so based on the laws and regulations.
6. Shared Use
We may share your personal information within the organisation for the purpose of providing more comprehensive services by the organisation. In such cases, we will specify the purpose of its use, the items of personal information used, the scope of users who has access to such information, and the name and contact information of a management representative in advance and perform the necessary security management.
7. Compliance with Laws
We will comply with the Personal Data Protection Act (PDPA).
8. Continuous Improvement
We will review continuously and make efforts to improve the Compliance Program to implement/maintain the protection of personal information securely.
9. Disclosure/Inquiry, etc.
We will correspond any claim for disclosure, correction, deletion, suspension of use, etc., and any inquiry concerning personal information collected and received by us in accordance with the laws and regulations and the procedures stipulated by us.
Effective Date: 24th of May 2022